So you have started a new business, but have no idea how to catch the interest of more ideal clients to your website. When it comes to growing your business, there are so many ideas, tips, and tricks out there it is hard to know which ones to listen to. Learning about SEO can be a huge asset to any new business. Here are three tips on using SEO, and how it can be beneficial to you and your business’s growth.
SEO helps your target audience find your site
Yep, you read that right, by simply learning about, and how to use SEO when it comes to your site, blog, or social media posts, you can get your target audience to find your site easily. First, you need to find out who your target audience is before you implement SEO into your business. Your target audience is who you are trying to market your product to, or who you are trying to reach with your voice. Once you find out who your target audience/ideal client is, you can start the research that is needed to implement SEO into your business.
Organic search is the primary source of website traffic
Organic search works the best when you know what your ideal clients are looking for, and why they would come to your site. If you have used SEO in your blog titles, keywords throughout your posts, and simply thought about the words that you are using, you will be able to organically grow your business by drawing in more views to your site. The more site views you have, the more people will be able to see your site when searching for those keywords that you have used, organically growing your audience.
SEO helps grow trust, and credibility within your brand
Let’s face it, there are not many people who are ever going to give an online brand their hard-earned money if there is no trust or credibility in that brand. You can help grow your trust and credibility by providing your ideal clients with compelling content, and also by staying active and engaging through social media. People are not going to trust your site if they do not know YOU. Once you are able to get your ideal clients to your site and social media accounts, you need to make sure to keep an active presence to ensure that they can know you, and your brand.
These are only three reasons why you should be using, and learning all about SEO and how to use it in your business. When it comes to building a new business, it can be a little overwhelming when you have no idea what you are doing, or what all of these acronyms even mean. If you need help building your business, and ensuring that your website is SEO optimised, consider signing up for my one on one Intensive that I am currently offering, where you can learn all about SEO and how it can help your business. Click Here if you are interested in more information.